We invite you to take part in the round table on the occasion of the publication of the book value design: value and effects of the formation of visual messages and factors affecting them with the authors Robert Ilovar and Ajda Schmidt, as well as guests Dr. Barbara Predan, Miha Klinar and Dr. Kristina Pranji/.
The research was created in the framework of a co-production with the Center for creativity in 2021 in response to the lack of substantiated, convincing and relevant arguments for the added value of high-quality design of visual messages that would be meaningfully structured , easily accessible, adapted for our space and collected in one place. The publication contains summaries and analysis of the existing literature in the field of design value and addresses the main issues related to the value of visual message design, and in the final part presents a model for understanding value, consisting of the effects of visual message design and an inventory of factors that can increase the value and obstacles that inhibit or prevent its full utilization.
Join us on Tuesday, 22. in February 2022, at 18: 00 hours at the Museum of architecture and design.
The project is part of the partner network of the Center for creativity platform. The project is co-financed by the European Union from the European Regional Development Fund and the Republic of Slovenia.
Vabimo vas k udeležbi na okrogli mizi ob izidu knjige Oblikovanje vrednosti: Vrednost in učinki oblikovanja vidnih sporočil ter dejavniki, ki vplivajo nanje z avtorjema Robertom Ilovarjem in Ajdo Schmidt ter gosti dr. Barbaro Predan, Miho Klinarjem in dr. Kristino Pranjić.
Raziskava je nastala v okviru koprodukcije s Centrom za kreativnost v letu 2021 kot odgovor na pomanjkanje utemeljenih, prepričljivih in relevantnih argumentov za dodano vrednost kakovostnega oblikovanja vidnih sporočil , ki bi bili smiselno strukturirani, lahko dostopni, prilagojeni za naš prostor in zbrani na enem mestu. Publikacija vsebuje povzetke in analizo obstoječe literature s področja vrednosti oblikovanja in naslavlja glavna vprašanja, povezana z vrednostjo oblikovanja vidnih sporočil, v sklepnem delu pa predstavlja model za razumevanje vrednosti, ki ga sestavljajo učinki oblikovanja vidnih sporočil ter popis dejavnikov ki vrednost lahko povečajo, in preprek, ki zavirajo ali onemogočajo njegov poln izkoristek.
Pridružite se nam v torek, 22. februarja 2022, ob 18:00 uri v Muzeju za arhitekturo in oblikovanje.
Projekt je del partnerske mreže Platforme Center za kreativnost. Projekt sofinancirata Evropska unija iz Evropskega sklada za regionalni razvoj in Republika Slovenija.
